Play matters for all kids. That’s why imagine toys and KaBOOM!, the national non-profit that works to bring balanced and active play into the daily lives of all children, particularly those growing up in poverty, have teamed up to create the Go Out and Play Collection. Each toy in the collection is designed to bring creativity, engagement and activity to playtime. Plus, with your purchase from this collection, a minimum of 8% of the purchase price will be contributed to KaBOOM! so you’ll help ensure all kids get the play they need to thrive.